Malaysia Airlines introduces enhanced Economy fare options, putting customers’ needs as priority
KLIA, 19 June 2020: Malaysia Airlines is excited to introduce an enhanced Economy Class flexible fare options across its entire network for all passengers to enjoy, offering unparalleled safety, security, flexibility, and a completely hassle-free, premium experience based on the needs of each customer.
Previously limited to domestic, ASEAN and South Asian destinations, passengers will now have access to the three unique fare options (Lite, Basic, Flex), to all destinations except Malaysia to Japan and Japan to Malaysia, Jeddah and Madinah, beginning 22 June 2020.
Malaysia Airlines Group Chief Executive Officer Captain Izham Ismail said, “With the world slowly recovering from the brunt of the COVID-19 pandemic, and as our passengers begin to travel again, Malaysia Airlines seeks to take them to the skies without the burden of worry, with a truly hassle-free experience. Putting their needs as priority, we took the time to listen and gain invaluable insight to our passengers through extensive feedback, and from there we redesigned, redefined and are proud to introduce our enhanced fare family, providing our dear customers with a comprehensive product that caters to their every need, no matter the nature of travels.
As the first airline in the Asia Pacific region to fully introduce flexible fare options across our network, these fares will allow greater personalization for our passengers, balancing a simple and intuitive booking experience, alongside unforgettable Malaysian Hospitality onboard and on the ground, creating a stress-free and seamless travel experience. This reaffirms our commitment to putting our passengers first, especially in these uncertain times where passengers may be apprehensive to travel. With this we hope to instill a sense of confidence and trust in them to Fly Malaysia once again.”
Regardless of your travel needs, all passengers get to enjoy the privileges and services of flying Malaysia’s premier full-service carrier across all fares, with cabin baggage up to 7kg, complimentary snacks/meals and beverages as well as access to the specially curated Malaysia Airlines in-flight-entertainment system.
**Neighbour-Free Seat is subject to local International Social Distancing (ISD) regulations.
The Flex Fare lays the opportunity of unmatched flexibility and simplicity at their fingertips, leaving the little annoyances of travelling behind in favor of absolute convenience. Passengers won’t have to worry about packing conservatively, with 35kg of check-in baggage meaning that the only limits to their holiday shopping is their credit card limit! Passengers who arrive early at the airport will also enjoy the flexibility of travelling earlier on the day of travel should the opportunity be available, allowing passengers to have fluid travel plans and worry not about fixed travel times. With simplicity assured in changing travel dates, refunds and rebooking entitlements, passengers needn’t worry about unforeseen circumstances wrecking their travel plans. Most importantly, Flex Fare passengers enjoy the opportunity to skip the line, with Priority Check-In, Boarding and Baggage privileges as an added bonus, allowing them to skip the waiting line and the hustle and bustle of the crowd. Meanwhile, the Neighbour Free Seat (NFS) product is now available exclusively for Flex Fare passengers on all flights at 50% off, allowing for extra room to travel in comfort, with physical distancing onboard in mind. Even after their travels, passengers enjoy the value of booking on Flex Fare, with a 10% discount on their next Economy Flex purchase.
The Basic fare provides the everyday traveler a chance to enjoy the classic full-service carrier experience, with all the hallmarks and benefits that befit a premium travel service, with 20kg of free check-in baggage provide passengers ample space to pack for their travel adventures wherever it may take them. The Basic fare also acts the gateway to the high life in the sky, with passengers having the chance to enjoy Enrich benefits, such as Enrich Miles upgrades, giving them the opportunity to try our amazing Business Class experience, a unique experience to travel, dine and relax at 20,000 feet like the stars and celebrities, creating unforgettable memories that will last a lifetime.
The Lite fare provides passengers with the most utilitarian option for their needs, perfect for day-trippers, commuters, and business travellers. With time of the essence and check-in baggage more of a hindrance than a benefit, the Lite fare comes with the essentials for their travel and provides them with the fastest and most convenient way for these travelers to get to their destination seamless, using their time onboard as an opportunity to relax and recharge before the experiences that lay ahead of them.
For passengers travelling on Shuttle-Eligible routes, namely the Kuala Lumpur-Singapore-Kuala Lumpur route, will alternatively have three fare brands, which would be the Lite and Basic fares, in addition to the Shuttle fare. The Shuttle fare is specially catered to seasoned and regular passengers who make multiple trips on the route and desire more flexibility in their travel plans. Passengers booked on this fare brand will receive all benefits of the Flex brand fare and more, with a check-in baggage of up to 35kg as well as priority check-in at dedicated counters.
Passengers looking for flights on Malaysia Airlines may book their tickets on Malaysia Airlines’ official website at malaysiaairlines.com or via the airline’s mobile app and appointed agents. Passengers are urged to perform online or mobile check-in to reduce interaction and avoid the queues at the airport, especially those travelling on domestic and regional routes. Passengers are also reminded to check entry and exit requirements before their journeys with travel restrictions remaining in place in most countries and observe the airline’s safety and health protocols in place on ground prior to departure.